Brent Carlin
AnimationBrand CampaignMobile

Motion as product story — Covergirl Supersizer.

Covergirl's Supersizer campaign needed a landing page built for a young audience. Animation was the core feature, a horizontal parallax side scroller letting the product story unfold without interrupting native interactions. Responsive across early mobile devices and legacy browsers, the experience held consistently wherever users landed. The campaign earned 40,000+ impressions over three months through in-store QR placements at Walmart.

JavaScriptParallaxScroll AnimationCampaign Landing PageResponsive Web DesignMobileGSAP
Covergirl Supersizer 1